On July 26, the 2025 World Artificial Intelligence Conference (WAIC 2025) was grandly opened in Shanghai, and Geely Automobile Group and its strategic partner in the technology ecosystem, Jilei Xingchen, jointly participated in the exhibition, with the theme of “Global AI Global Security”, displaying new products such as ZEEKR 9X, Lynk & Co 10EM-P, Geely Galaxy A7 and M9, as well as “global AI” technical achievements such as Qianli Haohan Intelligent Assisted Driving System and Geely Future Travel Constellation.
Source: Geely
Join hands to define the next generation of intelligent cockpits
During the conference, Step Xingchen released the latest generation of basic large model – Step 3, and joined hands with Qianli Technology and Geely Automobile Group to jointly release the next-generation intelligent cockpit Agent OS (preview version) natively built for AI Agent, which can bring users a more natural, anthropomorphic and emotional cockpit interaction experience.
It is understood that the cooperation between Geely and Leapfrog Star began in 2023, and the two sides opened up multi-modal large models and established the “Intelligent Vehicle Computing Power Alliance”. In February this year, Step Xingchen and Geely Automobile Group jointly announced that they would open source two Step series multi-modal large models jointly developed by the two parties to global developers. This time, the release of the latest Step 3 model of Step Leap Xingchen can be said to have injected new momentum into the intelligent upgrading of automobiles.
For example, the super anthropomorphic in-vehicle AI intelligent launched by the Geely Galaxy M9 at this exhibition is equipped with the “end-to-end AI voice model” of Step Star, which breakthroughs in supernatural emotional voice interaction, with anthropomorphic emotional computing as the engine, voice performance, voice sentence breakage is more natural, dialogue emotions and speaking style are richer, and the tone and tone can be adjusted in real time according to the user’s emotional state and semantic intention, and can also provide active care and companionship.
It is reported that based on the Step 3 model, the two sides will further deepen cooperation to jointly promote the comprehensive upgrade of automotive intelligent experience.
Traditional cars, embodied intelligence, the triple evolution of robot companies
With the rapid iteration of AI technology, the era of “embodied intelligence” is accelerating. With a solid technical foundation and intelligent ecosystem, Geely has become the only car company in the world to complete the all-round layout of AI intelligence, and the fastest to achieve the development of automobiles to embodied intelligence.
It is understood that Geely’s AI layout began with the “Smart Geely 2025” strategy released in 2021, building an “intelligent technology ecological network” through large computing power, big data, large models and other technologies.
In January 2025, Geely released the industry’s first “smart car global AI” technology system, which not only widely applies AI to the entire domain of smart vehicles such as architecture, power, chassis, and cockpit, but also penetrates AI into the whole link of product research and development, production, and after-sales service, becoming the only car company in the world to complete the “global AI” layout.
Its technical confidence comes from the comprehensive leadership of computing power, algorithms and data. In terms of computing power, Geely has joined hands with technology ecological partners such as Step Leap Xingchen, Qianli Technology, Xingji Meizu, and Time and Space Daoyu to establish the world’s only “Smart Car Computing Power Alliance” – Xingrui Intelligent Computing Center 2.0, with a comprehensive computing power of 23.5 EFLOPS, ranking first in the computing power of Chinese car companies. In terms of algorithm, Geely Xingrui’s AI large model system has been deeply integrated with the stepping star multi-modal large model. At the data level, Geely has accumulated 10T of token data and 40B of vertical data in the automotive field, preparing core “fuel” for large model training and greatly increasing the upper limit of the “cognitive ability” of large models.
Thanks to the strong empowerment of the “three engines” of AI, Geely has launched a thousand-mile intelligent safety assisted driving system through end-to-end, VLA, world model and other AI technologies, bringing users a safe intelligent travel experience in all scenarios. According to Chen Qi, chief intelligent driving scientist of Geely Holding Group and vice president of Zeekr Technology, in the fourth quarter of this year, Geely Qianli Haohan will implement a new L3-oriented technical architecture, cloud WM+ base large model and vehicle-side VLA + end-to-end adversarial safety model to realize AI training AI and AI testing AI.
At present, Geely has become the most widely popularized car company for AI agents in cars and the first car company to make AI cars. Geely’s global AI technology achievements such as the Qianli Haohan intelligent safety assisted driving system in the intelligent driving domain, the Thor AI electric hybrid 2.0 in the power domain, the AI digital chassis in the chassis domain, and the AI intelligent architecture in the architecture domain have all been mass-produced and put on the car, which can bring users an unprecedented intelligent and safe travel experience.
As Li Chuanhai, vice president of Geely Automobile Group and president of Geely Automobile Research Institute, said: Geely has an early layout, rapid development, wide popularization and great changes in the field of AI, and is not only the fastest enterprise to realize the development of traditional cars to embodied intelligence, but also will fully guide AI to become a powerful tool for human progress. “In the next step, Geely will build a technical architecture of ‘fast interaction + deep thinking’, so that AI can evolve from an execution tool to an intelligent butler that can handle complex affairs. At that time, every Geely car will become a physical connection point, which can help users connect to the vast AI universe. Geely is also expected to transform from a car company to the largest robot company in China and even the world. ”