3,000 Chinese cars burned for 20 days and finally sank into the Pacific Ocean, and the hot flames could not stop the trend of going to sea, but burned even more. From January to May, Chinese automobiles exported 2.83 million units, a year-on-year increase of 16%.
In Europe, Chinese cars have doubled their market share; in Russia, they tried their best to gain more market share; In Southeast Asia, the form of building factories is all the rage. The rapid growth has caused anxiety among foreigners, just like the price war that has arisen in China – Chinese cars are overseas, ice and fire.
According to foreign media reports, a cargo ship loaded with 3,000 Chinese cars from Yantai, China, has been heading to Lazaro Ca, Mexico since the end of MayDanaThe trip was supposed to take more than half a month, but suddenly a fire broke out halfway, and 3,000 cars burned for 20 days before finally sinking to the bottom of the Pacific Ocean.
The fire in the sky drives away the enthusiasm that cannot go out to sea. According to data from the Passenger Car Association, Mexico is far ahead of the top ten countries in China’s cumulative total automobile exports from January to May this year with 239709 vehicles, followed by the United Arab Emirates, Russia, Brazil, Belgium, Australia, Saudi Arabia, the United Kingdom, the Philippines and Turkey.
Mexico occupies a sufficient share of Chinese cars going overseas, but Mexico is not the future of Chinese cars going overseas. China from January to MayNew energy vehiclesIn terms of total export countries, Belgium is the first, followed by Brazil, followed by Mexico.
What makes Europeans anxious is that new car sales in 28 European markets exceeded 1.1 million units in May, a slight increase of 2.5% year-on-year; Among them, the pure electric vehicle market sold 194,300 units in May, a year-on-year increase of 28%, and the plug-in hybrid vehicle market sold 108,900 units in May, a year-on-year increase of 31%, both outperforming the market.
In May, Chinese automakers registered 65,800 units in Europe, with a market share of 5.9%, doubling from 2.9% in 2024. Behind this, the biggest credit is:New energyCar.
It is reported that SAIC MG sold 29,400 units in Europe in May, accounting for almost half of the share of Chinese automakers; It is also reported that BYD will accelerate the launch of new cars in Europe, with a combination of pure electric and plug-in hybrids, and occupy the market at an “affordable” price, and there are already institutionsforecastBYD’s sales in Europe will double this year.
Rushing overseas at the limit of speed seizes the speed advantage, but hides great danger. Just recently, a piece of news drifted in from abroad – Russian media bombarded Chinese brands for “zero-profit operation”.
In the best period, respect each other; In the worst of times, cherish each other. Since the beginning of this year, the Russian auto market has “collapsed”, with cumulative sales of 432,900 units from January to May, a year-on-year decrease of nearly 27%, and the reason for the overall decline is mainly due to the fact that Chinese auto brands, which originally occupied a higher share, began to continue to decline.
The market is still there, and consumers don’t want to buy it, so they lower the price and sell it. According to Russian media reports, some Chinese brand distributors operate with almost zero profit, just to seize market share. “It’s really like an organized strategic action.” The manager of a large distribution group said.
But interestingly, a compact pure electric sedan, the Kaiyi E5, rolled off the assembly line at the AVTOTOR factory in Russia in February 2023 and is currently priced at 1.35 million rubles, about 123,700 yuan, which is “unattainable” in the Chinese market and accused of “dumping” in Russia.
As Mr. Lu Xun said: “The joys and sorrows of human beings are not the same, I just think they are noisy.” ”
However, every market has its own characteristics, and we need to respect the customs and customs of the field in which we are located.
Nezha, after all, can’t change his life, the thunder is endless.
Abroad, according to media reports, Thailand plans to adjust the subsidy rules for pure electric vehicle manufacturers. It is reported that the car subsidies in Thailand that Nezha Automobile previously enjoyed are very likely to be “spit out”.
It is understood that according to Thailand’s subsidy rules, “subsidized enterprises need to make a commitment for each imported vehicle.”Electric vehicle, to produce 1.5 pure electric vehicles in Thailand.” If car companies participating in car subsidies fail to comply with the subsidy conditions, they will need to repay the subsidy – Nezha’s automobile production failed to meet the standard, and the subsidy to be repaid was as high as 2 billion baht.
2 billion baht is equivalent to RMB, which is about: 440 million yuan.
It is worth noting that “Thai Deputy Minister of Finance Paopoom Rojanasakul confirmed that in view of the current situation of Nezha Automobile, the Ministry of Finance of Thailand has asked the National Electric Vehicle Policy Committee to revise the relevant regulations”, that is, the explosion of Nezha Automobile has dragged down the entire Chinese auto industry in Thailand.
Every car company is going it alone, but in the eyes of outsiders, we are a team. rewards are fair to every member of the team; The punishment is also fair to every member of the team.
We should have looked at it twice when it came to going to sea. In the past, Chinese car companies favored going overseas, and there was no shortage of people who were indiscriminately filled, and it was difficult to make a difference in China, so they sold vehicles overseas, which solved the production capacity and solved the unsalable, and this situation has continued to this day.
Nowadays, the market of each country is improving with the passage of time, and it is obvious that the number of indiscriminate refills can no longer last, relying on real technology and high-quality products to go overseas, which is the king.
Chinese cars go overseas to interpret the two heavens of ice and fire, which is nothing more than the essence unchanged. In foreign countries, the benefits are enjoyed by oneself, and the sky falls and others carry them, but there is no such good thing.
